Category Archives: Marketing

How one reader nailed a 50% consulting rate increase (see what he did)

How one reader nailed a 50% consulting rate increase (see what he did)

I got this email last week. It’s like lots that I get from readers & students who’ve taken action: How much did that technique boost Kieran’s consulting rate? A full 50%. Imagine if you got a 50% raise. And Kieran got it using my FREE material. In the last few emails, we’ve talked about getting… Continue Reading

Cracking the code to get clients: the next piece of the puzzle

Cracking the code to get clients: the next piece of the puzzle

Last week, I did one of the things I love doing: I did a presentation for my daughter’s 5th grade class. Now, I’ve done lots of these before, for both my kids. Over the years, I’ve led their classes on a bunch of 1/2-day outdoor field trips, where we traipse around a big canyon near… Continue Reading

Bad advice on how to get clients (plus something helpful you can do right now)

Bad advice on how to get clients (plus something helpful you can do right now)

I’ve gotta vent today (I’ll also share something useful with you). Let me explain. I ran across an article on freelancing today that really irritated me, and I’ll share exactly why I got steamed. First, I happened across the article, “7 Steps to Launch Your Freelancing Career Full-Time,” on Entrepreneur.com, hoping to see some helpful… Continue Reading

The 1 question you need to answer when you start consulting

The 1 question you need to answer when you start consulting

There’s a question you need to answer when you start consulting (or any business) that’s crucial to your success. Once you know the question, it’ll seem ridiculously obvious. But still, few ask it, and fewer still know how to answer it. Before I show you what I mean, here’s an example of what you might be… Continue Reading

The surprising thing you told me about getting clients

The surprising thing you told me about getting clients

Thanks to those of you who took a minute to complete the recent survey. Your answers showed some interesting themes and uncovered something surprising about getting clients. Also, congrats to Kim R. who won the $100 Amazon gift card that I gave away during the survey! Quick summary of your survey results Interestingly, the things that… Continue Reading

The most common consulting mistake people make, and how to prevent it (Client Pipeline Mastery excerpt)

I’m excited to show this to you because it includes some of the deeper material from the Client Pipeline Mastery course — specifically, on selling. And though I reveal the power behind an ideal client profile, I also show how to prevent making the single biggest consulting mistake I see people make. In short, you… Continue Reading

The biggest thing I wish I knew starting out

The biggest thing I wish I knew starting out

When you start out in your consulting business, there are tons of things you have no idea about, and getting clients–since it’s the foundation of your business–is one of those things. But first, if you haven’t yet registered for tomorrow’s (4/1/2014) free webcast, where: I’ll reveal the exact ways I get clients, and you’ll get… Continue Reading

5 stupid things I did to get clients when I started my consulting business

5 stupid things I did to get clients when I started my consulting business

Apparently I hit a nerve with last week’s 3 Huge Mistakes post: a lot of you said you’ve been wasting time on busyness instead of business, and as a result haven’t been able to get clients. In today’s post, I’ll share 5 stupid things I did to get clients when I started my consulting business…. Continue Reading

The 3 essential systems for getting clients

The 3 essential systems for getting clients

I’m going to do something unusual in this post. I’m going to reveal my actual results from my first 3 years as a consultant, and share the 3 essential systems I use for getting clients. I’ll reveal even more during next week’s live webcast mini-course on getting clients (see below to save your spot). Looking… Continue Reading

3 huge mistakes that took me years to overcome (I bet you’ve made at least 1, if not all 3)

3 huge mistakes that took me years to overcome (I bet you’ve made at least 1, if not all 3)

When you start consulting, you’re going to make mistakes. And some mistakes have bigger effects than others. Today, I’ll reveal 3 huge consulting mistakes that took me years to overcome (these are mistakes I hear again and again from readers like you). I bet you’re making 1, or even all 3, right now. I’ll also reveal… Continue Reading

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