Category Archives: Marketing

Should you offer free consulting? (part 2)

Should you offer free consulting? (part 2)

I got some interesting responses to my earlier post asking, “Should you offer free consulting?” In this post, I’ll reveal my paradigm shift compared to when I first started my consulting business to my current thinking, and the results I’ve gotten. Before we get into my answer, if you’ve struggled to get clients, I want… Continue Reading

Should you do free consulting? (part 1)

Should you do free consulting? (part 1)

Today, I’m going to answer another question I get asked a lot from readers: Should you do free consulting? There are a ton of opinions on this question, and I want to dig into this question, since how you answer it can powerfully affect your entire consulting business. Here’s just one example of how one… Continue Reading

[Day 4/4] Answers to your toughest consulting problems on getting clients

[Day 4/4] Answers to your toughest consulting problems on getting clients

OK, here’s #4 of 4 installments of reader consulting questions and consulting problems, though I’ll still answer as many of your questions as possible. In fact, I’m going to schedule a live conference call/webinar in about 2 weeks to do exactly that: answer your consulting questions and give you specific, tactical advice on getting unstuck… Continue Reading

[Day 3/4] Answers to your toughest consulting questions on getting clients

[Day 3/4] Answers to your toughest consulting questions on getting clients

Today’s post will to continue the consulting questions & answers series, since you’re sending in some great consulting questions (keep ‘em coming!). Today, I’m going to answer just one question, because it’s an excellent example of what goes on for us when we first start our business (and it’s a lot like what I went… Continue Reading

[Day 2/4] Answers to your toughest consulting questions on getting clients

[Day 2/4] Answers to your toughest consulting questions on getting clients

I’m getting a lot of great consulting questions, and we’re going to dive into your toughest questions over the next few posts. And in one of today’s questions, you’ll see how an attempt to get clients backfired. Your consulting questions answered Since “how can I get clients?” is one of the most common consulting questions… Continue Reading

Your consulting questions answered (see my brain in action)

Your consulting questions answered (see my brain in action)

Today, I want to share a couple consulting questions people have asked me, and answer them in depth. Before I get to the actual questions though, I want to share a story with you. Back on August 28, 1859, George Bissell and Edwin L. Drake drilled the first commercially successful oil well; that well sparked the… Continue Reading

Your top 10 consulting problems revealed–and some surprises

Your top 10 consulting problems revealed–and some surprises

Just to clarify, there are actually 11 items in this list of top consulting problems, not just 10. Confusing, I know. But why 11? Well, it’s 1 louder. Now that we’ve got that out of the way, I’ve found that when I dig into a problem, surveys can be great tool for a few reasons…. Continue Reading

Afraid you’ll be exposed as a fake?

Afraid you’ll be exposed as a fake?

In this post, I want to talk about a fear that many of you told me about in last week’s survey: the fear that you’ll be exposed as a fake in your consulting business. Nearly half of you listed this as a fear you have. Before I dig into why we’re afraid to be exposed… Continue Reading

Still struggling with feast or famine? (Or is it a myth?)

Still struggling with feast or famine? (Or is it a myth?)

Have you ever struggled to get enough clients or consulting work? Chances are, your answer to that question was yes of course! hell yes–and I could use some help! OK, but let’s get a little more specific. Are you struggling to get your first client? Do you have just 1 or 2 clients, but can’t… Continue Reading

Are you ready? This webinar will be no-holds-barred

Are you ready? This webinar will be no-holds-barred

During one of my webinars last month, I covered the barriers many of you have been struggling with, along with the proven framework for how to get clients. However, people told me they wanted more detail on the framework. So, on Tuesday, 9/10/2013, I’ll do that for you. I’ll walk you through the framework at… Continue Reading

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