Case Study: Natalie Sisson of

Natalie Sisson

Case study: hear how to start a consulting business with Natalie SissonI’m really excited to share an interview I did recently with Natalie Sisson of, where she shares how she started her consulting business. Natalie’s primary business is business design coaching, and she also runs a blog where she helps people run their business from anywhere using online tools, social media, and outsourcing.

In talking with Natalie, I wanted to find out more about how she got started consulting/coaching. In the case study, you’ll hear:

  • how she started her consulting/coaching business,
  • some of the roadblocks she encountered,
  • how she overcame them,
  • how she got her first clients (and realized she was charging too little),
  • and a number of other great insights.

Natalie also talked about how she got MORE business when she raised her rates–a result that I’ve seen with other consultants as well.

As you listen to the case study, pay attention to how Natalie got started, her mindset of how she thought about risk and reward–comparing her current/old job to her new endeavor–and some of the things she did that made it possible for her to succeed. One of the things I thought was fantastic is how she experimented in her consulting/coaching business, paid attention to the results, and then adjusted and re-tested to improve her business; that iterative approach is a great one to follow, since it allows you to quickly learn what works and use those lessons to improve your business.

I want to thank Natalie for taking the time to do this interview, and I’m excited to be able to share it with all of you.

Your turn

After you’re done listening to the case study, share one thing you learned and how you can apply it to your business; leave your thoughts in the comments section.

Play Interview

One more thing

If you’ve done something noteworthy–gotten your first client, blasted past a roadblock, or are struggling with a problem in your consulting business, I’d like to hear about it. I’m going to be sharing more of the things that people in our community–that’s you!–are doing, so you may even get an exclusive 1-on-1 session with me, and have your case study featured here.

Click Here to Leave a Comment Below
vinodh - August 14, 2012 Reply

where is the case study?

    Natalie Sisson - August 14, 2012 Reply

    Click on the play button to hear it I believe 🙂

    Ryan Healy - August 14, 2012 Reply

    It’s an audio recording. There’s a play button and link that says “Play Interview” right above the subhead “One more thing.”

    GregMiliatis - August 28, 2012 Reply

    Yes, sorry. There was a temporary glitch on the page, which should now be fixed.

Natalie Sisson - August 14, 2012 Reply

Awesome thanks Greg for sharing my story and I hope the discussion we had will benefit others who are wanting to start their consulting business.

    GregMiliatis - August 28, 2012 Reply

    Thanks for taking the time to do the interview and sharing your experience!

Jackie - August 17, 2012 Reply

True inspiration! Thank you both Natalie and Greg!

Leave a Comment: