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Client Pipeline Mastery — Week 2 — Identify Marketing Channels

Below you’ll find the videos and corresponding audio that walk you through identifying marketing channels.

Here’s your quote for this week’s lesson, courtesy of Peter Drucker:

The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.

On to the lesson!

If you want to download the audio so you can listen to it on your iPod or phone, I’ve also included the audio download below:
Client Pipeline Mastery -- Week 2 -- Marketing Channels 
And last but perhaps even more important than the audio & video is the homework. To maximize your results from Client Pipeline Mastery, it’s crucial that you complete the homework. Try not to rush through it; take you time and reflect on it, and you’ll get even more out of it. Here are the links to the homework:

Client Pipeline Mastery -- Week 2 -- Homework -- Marketing ChannelsClient Pipeline Mastery -- Week 2 -- Homework -- Marketing Channels
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