How to get clients: Mistake 2 (who’s your ideal client?)

How to get clients: Mistake 2 (who’s your ideal client?)

If you read my earlier article, you know that to figure out how to get clients, you need to choose a niche–otherwise, you’ll lose credibility and won’t be found by prospects who are looking for the services you can provide. However, once you’ve identified a consulting niche, you need to go further to narrow down… Continue Reading

How to get clients: Mistake 1 (your niche)

How to get clients: Mistake 1 (your niche)

Judging from the e-mails you sent, it was painfully clear that you’re struggling with how to get clients. People who e-mailed said that on a scale of 1 to 10 (10 meaning that getting clients is a huge problem for them), they were between 8 – 10. So, yes, getting clients and consulting work is… Continue Reading

How can I get some freaking clients, already?!

How can I get some freaking clients, already?!

I get a lot of e-mails from blog readers, and by far, the most common question people ask is how to get clients. If you’re just starting out, or have been consulting for a while, virtually everyone struggles with how to get clients. Here are just a few recent e-mails I’ve received where people have… Continue Reading

How many more Mondays? (plus another embarrassing thing about me)

How many more Mondays? (plus another embarrassing thing about me)

Yes, it’s Monday. Whether you have a day job or work for yourself, it’s the beginning of the week. If you have a day job though, it’s likely the beginning of a long slog through the week, waiting for the weekend, then only to start the cycle again next week. Week in, week out. Over… Continue Reading

What made you squirm

What made you squirm

Judging from all the e-mails I received from my last post (19 Questions that will change you consulting business–and your life), I struck a nerve. Before I list the questions that many of you cited as being squirm-worthy, I want to point out that, yes, I wanted to make you squirm. See, unless you’re uncomfortable, you… Continue Reading

19 questions that will change your consulting business (and your life)

19 questions that will change your consulting business (and your life)

You’re here because you want to start and grow a profitable consulting business that will change your life. Maybe you want to: quit your crappy job earn more money have more freedom and flexibility spend more time with your kids work for yourself create a more consistent flow of consulting work have more financial security Whatever… Continue Reading

How to virtually guarantee you’ll do what you’ve been procrastinating: the Motivation Chaining Method

How to virtually guarantee you’ll do what you’ve been procrastinating: the Motivation Chaining Method

When I first started my consulting business, I knew I needed to call prospective clients, but I kept putting it off. Each day, I’d put the same to-do on my list (“call prospective clients”), and each day, I wouldn’t do it. Instead, I’d feel stressed about it, overwhelmed about not knowing how to go about… Continue Reading

The experiment that boosted my consulting rate 70%, and what it means for you

The experiment that boosted my consulting rate 70%, and what it means for you

One of the things I emphasize on this blog is the benefit of experimentation. Without experimenting, I wouldn’t have been able to do things like raise my consulting rates over the years, or tap into new marketing channels which have brought me some of my biggest clients. Experimentation is one of the best ways to… Continue Reading

Ask the readers: Is it realistic to double your consulting rate?

Ask the readers: Is it realistic to double your consulting rate?

If you’re just starting out consulting, going from your salaried rate of, say, $30/hour, to a consulting rate of $60/hour–or even $80/hour or $125/hour–usually seems crazy and unrealistic. If you’ve been consulting for a while, doubling your consulting rate may still seem insane–you don’t want to lose clients and/or business. After all, if the price… Continue Reading

Where the hell am I?! How your assumptions could kill your business

Where the hell am I?! How your assumptions could kill your business

How birds migrate and navigate over vast distances has long puzzled scientists. How do birds know what direction to fly? Even in the dark, under cloudy skies? (And what does this have to do with business assumptions? I’ll get to that in a minute…) A few years ago, a trio of researchers tried to answer… Continue Reading

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